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The Crowdfunding Revolution: How to Raise Venture Capital Using Social Media, by Kevin Lawton, Dan Marom
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THE GROUNDBREAKING NEW METHOD FOR RAISING VENTURE CAPITAL THROUGH SOCIAL NETWORKS
“The declaration of independence for our industry!”
―MAT DELLORSO, WealthForge Inc.
“The Crowdfunding Revolution should be on the mandatory reading list for everybody active in the industry or for everyone who’s planning to be.”
―CROWDFUND NEWS
“Kevin Lawton and Dan Marom have done a great job. . . . A must-read for everybody entering the field of crowdfunding!”―GIJSBERT KOREN, Smarter Money
“We recommend this book highly to anyone who is fascinated by this new methodology for funding projects and endeavors. . . . A wonderful read.”
―BRIAN MEECE, RocketHub
“Read this book if you want to catch the next wave!”
―FRED BRYANT, WealthForge Inc.
“A must-read for anyone interested in the early stage funding process.”
―MANDAR KULKARNI, pluggd.in
“The Crowdfunding Revolution offers fundraising inspiration for small business owners and aspiring entrepreneurs.”
―BUSINESS2COMMUNITY
“The Crowdfunding Revolution offers fundraising inspiration for small business owners and aspiring entrepreneurs.”
―SMALL BUSINESS TRENDS
YOUR POOL OF INVESTORS JUST INCREASED BY 2 BILLION . . .
Since the day the first human being approached a prospective investor, the province of capital allocation has been controlled by a small and entrenched minority.
All this has changed. Now, the power of the Internet―particularly social media―enables anyone to connect with more investors in less time than it used to take to connect with one. The investing pool is open, everyone is in―and The Crowdfunding Revolution shows how to get to the forefront of the new world of venture financing.
This groundbreaking guide explains how the explosive growth of connectivity is obviating human-to-human networks and centralized planning of capital allocation―and describes how crowdfunding can be used to tap into a “collective intelligence” for far superior results.
Providing a wealth of information that will make your crowdfunding efforts more efficient and productive, the book is organized into three thematic sections:
THE ROAD HERE: A thorough overview of what crowdfunding is―and how and why this radical new approach is replacing traditional means of venture financing
THE CROWDFUNDING CAMPAIGN: Proven methods for marketing to the crowd, setting clear objectives, building a crowdfunding team, and communicating in a way that inspires action
THE ROAD AHEAD: The crowdfunding ecosystem, intellectual property issues, mining collective IQ, new investment models, and regulations
More than 2 billion people globally are now active online―and that number is guaranteed to grow at an extraordinary rate. The Crowdfunding Revolution explains all the ins and outs of raising investment capital by using social media and new technologies to draw small sums of money from an almost countless number of sources.
Organic. Transparent. Decentralized. This is crowdfunding. This is the future. Read The Crowdfunding Revolution and become the first expert in your crowd on this radical new approach poised to supplant age-old venture financing methods.
- Sales Rank: #226625 in Books
- Brand: Lawton, Kevin/ Marom, Dan
- Published on: 2012-12-04
- Original language: English
- Number of items: 1
- Dimensions: 9.30" h x 1.00" w x 6.40" l, 1.10 pounds
- Binding: Hardcover
- 256 pages
About the Author
KEVIN LAWTON is a progenitor of PC virtualization, many-time start-up entrepreneur, trend-caster, and business/technical blogger. He contributes to VentureBeat, SeekingAlpha, and Huffington Post.
DAN MAROM is a PhD candidate in finance at the Hebrew University of Jerusalem and a strategic consultant to leading institutions and companies.
Most helpful customer reviews
6 of 6 people found the following review helpful.
Do yourself a favor and read this book
By Bill's Kindle
Reading this book feels like reading tomorrow's newspaper. Kevin and Dan are like modern-day Nostradamus'. They are among the first to recognize this new trend in raising money. Conveniently, they decided to write a book about it.
Well structured and unbiased (except towards progress, perhaps), "The Crowdfunding Revolution" provides the reader a solid understanding of both the current landscape of this emerging industry along with its future potential. Whether you are completely new to the concept or a crowdfunding vet, this book should be on your shelf (or Kindle).
Further, it's probable that the crowdfunding movement represents a paradigm shift in the business landscape. And these guys called it three+ years ago. I wouldn't be surprised to find this book sitting atop business school syllabuses within a few years. The power of the crowd, enabled by social media, represents a breakdown of traditional constraints imposed by governments, geographies and incumbent business leaders. Long story short, if you want to compete in the new age of business, you need to read this book.
8 of 9 people found the following review helpful.
Best of the Lot
By Penelope of Chicago
A cottage industry has arisen around crowdfunding campaigns. Having purchased and read 6 of the leading ones on amazon's site, I can say that this is, hands down, the best one out there. In addition to the most useful advice I've found on doing a crowdfunding campaign, the author sets this advice in the fuller context of how companies get funding. His insights into the world of venture capital and its inevitable demise are eye-opening.
4 of 4 people found the following review helpful.
THE book on Crowdfunding, the future of startups, and the Tech Economy in general
By Todd Nordland
This book is bursting with ideas, tied together brilliantly. The authors are not content to lay out the past, present and future of crowdfunding, including the architecture of platforms to support it, They also busily being iconoclasts, breaking down rigid "incumbent" attitudes, technologies and practices, and identifying the flaws and frauds that the old world of technology and finance contain and encourage. This is also a book of "futurism", predicting near- and even long-term innovations and change. I highly recommend this to technologists of all sorts... this is how your next successful venture will be run and funded, and the brave new world may be better than the "Dilbert" world we are leaving behind. Forget "execute, execute, execute"... now it is "pivot, pivot, pivot". Thank you, Kevin and Dan.
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